What Are The 4 Types Of Segmentation?

What are the 4 types of market segmentation?

Types of Market SegmentationGeographic Segmentation.

While typically a subset of demographics, geographic segmentation is typically the easiest.

Demographic Segmentation.

Firmographic Segmentation.

Behavioural Segmentation.

Psychographic Segmentation..

What are the 4 types of segmentation quizlet?

Terms in this set (4)Demographically. Statistics that describe a population by personal characteristics like age, gender, income, etc.Behavioral. Segmenting a market base on the way customers use a product or behave toward a product.Geographical. Markets divided by where the customer lives.Psycographical.

What are the 6 main types of market segmentation?

This is everything you need to know about the 6 types of market segmentation: demographic, geographic, psychographic, behavioural, needs-based and transactional.

What are the 5 market segments?

What are the 5 Types of Market Segmentation? There are 5 ways to break down your customer profile into unique segments, including behavioral, psychographic, demographic, geographic, and firmographic!

What is segmentation with example?

This is why marketers use segmentation when deciding a target market. … For example, common characteristics of a market segment include interests, lifestyle, age, gender, etc. Common examples of market segmentation include geographic, demographic, psychographic, and behavioral.

What are the basis of segmentation?

The four bases of market segmentation are: Demographic segmentation. Psychographic segmentation. Behavioral segmentation.